Hello Hairpin.com

You may have noticed something’s changed around here.

The Hairpin Leg Company is now simply called Hairpin.

Why the change?

When we started, the hairpin leg was at the heart of everything we did. It still is now, but in a new way.

The hairpin continues to represent the design philosophy behind our brand: simple, functional, honest design that showcases craft and creativity. But today, we design and supply far more than just hairpin legs.

Our range has expanded to include many styles of legs, all with our signature industrial, material-led approach. We also now supply hardware, with the aim of expanding further to support makers at every stage of building custom furniture for their homes.

For a while now, we’ve felt like we’ve outgrown the name “The Hairpin Leg Company”. So we distilled it.

What the word “Hairpin” means to us

Hairpin is a more focused, flexible name that carries our design heritage and speaks to our entire brand. It showcases where we are now and where we’re going next.

Hairpin stands for:

• Clean, efficient design
• Strength through simplicity
• Function first, always

Those same principles guide every product we make — whether that’s high-grade steel legs that form the centrepiece of your home, a sturdy, comfortable desk for daily work, or a hook strong enough to hold a family of coats.

Hairpin isn’t just a product. It’s a principle.

Meet your maker

At our core, Hairpin exists for the maker in you. We want to show everyone they can make their own furniture.

Hairpin is for DIYers, furniture builders, designers, and professionals — but also for first-time makers. Anyone can buy from Hairpin with the confidence they can build, whether that’s a stool or a full-size dining table with a matching bench. We’re here to empower you to make.

We believe the best furniture is custom, personal, and made to last, yet many people feel this isn’t accessible. Our role is to give you the tools, components, and insight to create pieces that fit your space and your ideas — without complicating things.

With Hairpin, you can make something for you. That focus hasn’t changed. If anything, it’s sharper than ever.

What isn’t changing

We want to be completely clear:

• Our products are made to the same standards
• Our materials and manufacturing remain unchanged
• Our customer service is the same friendly, knowledgeable team
• Our commitment to durability, design, and function is exactly the same

This is not a reset or even a rebrand. It’s simply an evolution.

Looking ahead

The name Hairpin gives us room to grow — thoughtfully and intentionally.

We’ll continue expanding our range with the same design-led approach, always focused on helping makers build beautiful, custom furniture for their homes. We’ve got some exciting launches ahead, so keep your eyes peeled.

Thank you for being part of the journey so far. We’re excited for what comes next — and we’re glad you’re here. So, welcome to a new era — to Hairpin.